Search campaigns

Google Ads search campaigns (formerly Google AdWords) are among the most effective advertising measures of all. When users have a specific need and search for a solution with the help of Google, they are presented with suitable ads. Another advantage for advertisers: They only get paid if there are clicks.

With the help of Google Ads campaigns, you can direct potential customers to your website, even if it does not rank in the top positions organically for the relevant search terms (organic: unpaid search results). You only pay when a user actually clicks on your ad and visits your website.

The structure as the basis for success

The structure of a search campaign is the basic building block for its success. Writing suitable ad texts, evaluating relevant keywords (search terms), and placing ad extensions are the be-all and end-all for successful search engine advertising (SEA).

For us as a partner agency, the challenge is to get the most out of your defined advertising budget. We do everything we can to improve the quality of the ads so that SEA makes a significant contribution to your business success.

Your search ad could look like this:

Example search display

Define and measure goals

In order to successfully implement Google Ads campaigns for you and make results measurable, we need to know your goals, needs and products or services. On this basis, we set up various conversions for you - i.e. goals that are to be achieved with the Google ads. Depending on the product and the goals to be achieved, conversions can be very different, e.g:

  • Purchases via your online store
  • Sign up for a newsletter
  • Download a brochure
  • Submit a form
  • Watch a video
  • ...

As a Google partner agency, we provide you with all-round support. From the conception of your Google advertising and the implementation of campaigns to the management of ongoing ads and the creation of individual reporting.

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      Advantages at a glance

      Measurability

      Customer acquisition

      cost only by click

      Google Ads starter package

      CHF 1170.-

      Set up a new Google Ads account with the first campaign.

        N
        Kick-off meeting
        N
        Set up all accounts
        N
        Linking all accounts
        N
        Target definition
        N
        Geographical orientation
        N
        Keyword research
        N
        Display extension
        N
        1 Display
        N
        Alignment with individual target projects
        N
        Free optimization for 30 days

        Extra campaign Google Ads

        CHF 450.-

        Addition of another Google Ads search campaign in the existing account.

          N
          Target definition
          N
          Geographical orientation
          N
          Keyword research
          N
          Display extension
          N
          1 Display
          N
          Alignment with individual target projects

          Interest aroused?

          Arrange a free initial consultation now and receive no-obligation advice from digital marketing professionals:

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