Display campaigns
Images create emotions and convince visually. With display advertising (banner advertising) you can make your products and services visually known to your target group and arouse a specific need.
Little wastage, targeted approach
The advantage of display advertising compared to conventional print advertisements lies in the ability to precisely define your target group. This allows you to significantly reduce both wastage and costs.
This means that you can control very precisely who should see your ads, at what time and on what days. Google knows the interests and preferences of individual users based on their search behavior - and displays your ads to the people you are interested in.
Remarketing - retargeting website visitors
Surely you can do this too: you look at a product on a website or an online store and then you see it again and again? This is called remarketing. This form of advertising also belongs to the display ads category. However, the ads are only shown to users who have already visited your website.
Like Google search ads , display ads belong to online advertising. However, banner ads use graphic elements in addition to text. The resulting banner ads can be static or dynamic and are played out via the Google Display Network.
Your banner ads could look like this:
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Advantages at a glance
Little wastage
Remarketing
Wide range
Startup package Display Ads
CHF 1170.-
Set up a new Google Ads account with the first display campaign.
Extra Campaign Display Ads
CHF 450.-
Addition of another Google Ads Display campaign in the existing account.
Remarketing
CHF 450.-
Set up a remarketing campaign in an existing account.
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