Online Marketing Workshops

Your online marketing measures are performing well. The click-through rate of your ads is above the average industry benchmark. And yet the campaigns are not generating any sales or leads. What now?

The reason for this usually lies deeper. Questions have to be answered like:

 

  • Do website users understand the content or is it targeted to specific groups?
  • Are the appropriate measures applied in each phase of the customer journey? Which additional online and offline measures need to be implemented to achieve the best possible results?
  • Are we interpreting the figures from Google Analytics correctly? What measures can we derive from them?

Our workshops in the areas of customer journey, content/search engine optimization and website analysis support you and your company or SME in an interactive and playful way to identify opportunities for the further development of the website and advertising measures.

Of course, the workshops are also suitable as a preliminary project for the launch of a new website or at the start of a collaboration. This allows you to find out which online marketing measures make sense.

Simply get advice

Make an appointment online now and talk to digital marketing professionals without obligation:

    Advantages at a glance

    Interactive

    Deeper understanding

    Performance enhancement

    LIVE workshop "Customer Journey"

    CHF 2880.-

    Marketing planning along the customer journey: Which online & offline measures are ideally used per phase of the customer journey?

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    Definition personas
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    Theory Customer Journey with the 4 Ps
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    Evalutation of existing touchpoints
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    Extension of the customer journey

    LIVE-Workshop "CONTENT MARKETING AND ONLINE-TEXTING IN 5 STEPS"

    CHF 2880.-

    In this 3.5-hour content marketing workshop, you will learn why content marketing plays such an important role for companies today. We will show you how to find high-quality content for your website, social media posts or newsletters and what you should pay particular attention to when writing copy for online use. You will also receive valuable tips and tricks on how best to approach your target group creatively and effectively.

    The price includes preparation and Q&A.

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    What is content marketing?
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    What makes good content?
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    How do I find good text content?
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    How does a keyword research work?
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    What needs to be considered when copywriting online?

    LIVE-Workshop "Analysis tools: Interpretation of key figures"

    CHF 900.-

    Action planning through correct interpretation of the website analysis data. What do the various key figures of the analysis tool mean? What measures can be derived from them?

    The price includes preparation and Q&A.

    We also offer this workshop online as a webinar for CHF 900.

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    Key figures: Theory Input
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    Interpretation of own key figures
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    Planning of further measures

    Interest aroused?

    Arrange a free initial consultation now and receive no-obligation advice from digital marketing professionals: